THE PERFECT PITCH
Delivering the perfect pitch is one of the biggest challenges all founders face, and they all do at some point, whether it’s explaining to their…
Month: May 2015
Who is this valuable for?
Now that your audience knows what you want to do, they must understand how many people you can help solve the same problem for. Your market size is the best thermometer for the future of your idea. After all, if your idea solves your problem only, who will buy it?How will it grow?
We now know what you’re solving and who is it valuable for. Now tell us how you plan to reach all these customers? How will you grow and what milestones will mark this climb. Investors need to know that you are planning ahead and understand the market/ industry not only now, but also in the long run.What’s been going on so far?
Your audience now understands what you’re doing, for whom and how you plan to execute this. Now it’s time to show off all the work you have done so far (not that you haven’t before) and show your numbers. What’s your growth rate? How have your early adopters used your product and what have you learnt from them? Again, stories compel an audience so share your user’s stories. Repeat, repeat, repeat![/vc_column_text][vc_single_image image="17868" img_size="full" alignment="center"][vc_column_text el_class="post_text"]Congratulations. You just packed an impressive amount of information into a short pitch with all the info to get your audience hooked. The problem? This is certainly not your audience’s first pitch, it may not even be the first or last one they’ll hear that day. Make yourself memorable, and reiterate on your strongest points. Assume your audience has serious ADD and guide them through your product, market and value one more time. The secret sauce: sell the dream[/vc_column_text][vc_single_image image="17869" img_size="full" alignment="center"][vc_column_text el_class="post_text"]Guiding your audience through the points above will sell a working business model and convince your investors that you are a solid destination for their money, but nothing sells an idea like passion! Investors want to be passionate about what they are spending and want to see this passion in founders. When you pitch, don’t sell a business model only, sell an experience and make your audience feel like they are missing out on the future without you. Now that you know how to prepare for your pitch, join us in our pitch nights and other events.[/vc_column_text][/vc_column][/vc_row][vc_row css=".vc_custom_1599517311639{padding-top: 40px !important;padding-bottom: 40px !important;}"][vc_column][vc_btn title="Become a contributor and propose your guest posts!" style="classic" shape="square" color="inverse" align="center" i_icon_fontawesome="far fa-envelope" add_icon="true" link="url:mailto%3Ainfo%40startupbasecamp.org|title:Become%20a%20contributor||"][/vc_column][/vc_row]